Who Is Hello Kitty?

July 11, 2008 by toy-tma  
Filed under Toys

Hello Kitty is everywhere!

Hello Kitty, born in 1974, was created by the Sanrio company in Tokyo. Since then, this adorable character has been featured on thousands of different products, from t-shirts to lunchboxes and much, much more.

Celebrities have been spotted everywhere with Hello Kitty gear, whether young up-and-comers like Miley Cyrus and Raven Symoné to an older generation of celebrities like Cameron Diaz and Mariah Carey.

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Japan Employs Hello Kitty To Fuel Tourism

June 14, 2008 by toy-tma  
Filed under Toy Industry News

hello kitty color 150x150 Japan Employs Hello Kitty To Fuel TourismWe all know what a global phenomenon Hello Kitty has been. But now the government of Japan is using the adorable icon to represent the country in China and Hong Kong, ambitiously hoping to boost tourism revenue.

Hello Kitty is enormously popular in China and Hong Kong, and tourists from these countries represent a significant percentage of Japan’s tourism business. Hello Kitty is one of the most popular characters ever created, and it is depicted on over 50,000 products across the world and is even the star of its own musical that recently opened in Beijing.

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